KIDS will be able to watch Argyle for free from anywhere in Home Park in the Pilgrims' new campaign after a club rethink on season-ticket prices.
Argyle have responded positively to requests from the Green Army to look again at their pricing for the new npower League 2 season and, consequently, made a significant policy change.
Previously, an under-10 year old - accompanied by an adult season-ticket holder - would have been admitted free only to the Herald Family Area at Home Park.
That has now been extended to all areas of the ground.
Argyle acting chairman Peter Ridsdale said: "We have carried out a thorough review of our season-ticket pricing and we have listened to what our fans are telling us.
"As a result, we are going to re-introduce the free Under-10s season-ticket for any area of Home Park for people who are renewing their season-tickets.
"Fans should be pleased that we are now one of a very small minority of clubs to offer free seating to under-10s anywhere in their ground.
"The initiative was the brainchild of the Football League, who intended it to be adopted by clubs in their Family Areas to boost those sections of grounds.
"We are very proud of our Herald Family Area and, in the fullness of time, intend to make further improvements to it, making it even more of a friendly and fun environment for children.
"When that time comes, the free Under-10 season ticket will apply only to the Family Area.
"In the meantime, we hope fans will respond positively to our rethink and buy their tickets for the new season so that we can plan for a bright future."
Peter is not expecting to make any further concessions to season-ticket pricing for the new season.
He said: "Our review looked again at the decision to mothball sections 15-18, and the financial reasons for doing so remain compelling.
"The savings we make on policing, stewarding and other associated costs are considerable."