Ben Waine models Soldi shirt sleeve

Soldi On Our Shirts

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We are delighted to welcome a new sponsor to the club ahead of Tuesday evening’s Papa Johns Trophy quarter final clash with Bristol Rovers at the Memorial Stadium.

The logo of Soldi Group will adorn the sleeve of the Pilgrims’ shirts as they do battle with the Gas – knowing that a win takes them just one game away from a trip to Wembley Stadium for the final.

Soldi Group, based in Bath, is a development and investment company that undertakes the acquisition, construction and investment of commercial developments across the south of England, and is managed by an Argyle fan who is fulfilling a long held dream to see his business on the Greens’ shirts.

Alex Petheram, Managing Director at Soldi, said: “We are delighted to be the Plymouth Argyle Papa Johns Trophy quarter final shirt sleeve sponsor for Tuesday night against Bristol Rovers.”

Petheram first engaged with Argyle as a sponsor 18 years ago, and is delighted to be back in 2023 with Soldi. He continued: “Being on the shirts has been something I’ve been keen to do since I started watching Argyle play back in 1993 as a kid. Soldi are really proud to be on the kit tonight and we look forward to growing our partnership over the coming seasons.” 

Soldi’s sponsorship of the Greens’ shirts for the trip to Rovers means that the club has had a shirt sponsor for every single cup match played in 22/23 across all competitions – demonstrating the growing reach and appeal of the Argyle brand.

James Greenacre, the club’s Head of Commercial Operations, said: “We are delighted to welcome Soldi Group to our growing portfolio of sponsors at Argyle.

“I think it speaks to the upward direction of the club that we are seeing such interest in commercial opportunities in the cup competitions this year – and to have had such a diverse range of businesses on board is a big positive for us.

“Soldi Group is one of a number of companies from outside the traditional Plymouth, Devon and Cornwall footprint to join us this season, and we look forward to exploring further opportunities and building on this announcement in the years to come.”

For more information on Soldi Group, visit their website.

Interested in learning more about harnessing the power of Argyle for your brand or business? Email or call 01752 302204 to kick off a conversation.

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