Vertu Motors become Official Motor Retail Partner
We are delighted to announce Vertu Motors has signed a two-year contract to become Official Motor Retail Partner of Plymouth Argyle F.C.
As one of the UK’s leading automotive companies, the partnership will see Vertu Motors branding adorning Argyle’s shirt sleeves for all Academy Teams and the Men’s First Team for the next two years.
After partnering with the Pilgrims as shirt sleeve sponsor for the Papa Johns Trophy clash at Wembley in April, Vertu Motors has extended its commitment to the club as Steven Schumacher’s team prepare to take on the Sky Bet Championship for the first time since 2010.
The group has a strong standing in the South West region after acquiring Helston Garages Group and its 28 dealerships late last year, and will look to work with Argyle to continue its presence across the area.
James Greenacre, Plymouth Argyle Head of Commercial, said of the partnership: “It is great news that Vertu Motors has extended its commitment to the club and come on board as our Official Motor Retail Partner and shirt sleeve sponsor.
“We have worked closely with the company in the last few months on a number of activations that have been extremely well received by the Green Army, particularly at the Devon County Show and Royal Cornwall Show. Vertu Motors has become an extremely important business within the South West region so there is a natural symmetry in the partnership with the club.
“I am looking forward to working with Vertu Motors closely over the next two years to ensure the partnership is fruitful for both parties and can’t wait to see their logo appear on our playing shirt sleeves at various Championship grounds around the country this season.”
Robert Forrester, Chief Executive of Vertu Motors, said: “Our representation in the South West has been incredibly successful and well received by customers, and working in partnership with newly promoted Plymouth Argyle F.C. will further enhance the brand.
“Good luck to Steven Schumacher and the team as they embark on their Championship campaign!”