Club Partners Confirmed for 21/22
We are delighted to reveal our list of official Argyle partners ahead of the 21/22 Sky Bet League One campaign.
The club has welcomed new club partners as well as extending relationships with existing organisations across a range of regional, national and international industries – underlining the power of the Argyle brand.
Motivated to ensure best value and impact for commercial partners, the club restructured the partnerships portfolio in the off-season, creating three tiers of partnership – Principal, Industry and Affiliate. 12 partners have pledged their support to the club, including long-term partners Ginsters, Puma, St Austell Brewery and Nuffield Health. Meanwhile, the club’s commercial team is in discussions with a number of other prospective partners.
The continued support of our valued partners through such a tough 18 months has been invaluable in supporting not only the club, but our work in the community – which was quantified this week in the form of our COVID Impact Report, produced alongside the Argyle Community Trust.
We are tremendously excited to also work alongside Biffa, iPro Hydrate, Applied Nutrition and The Turmeric Co, having agreed multi-year partnerships with them in recent seasons at Home Park.
Joining our long list of official partners is Hoteligent, a long-term Argyle service provider for travel bookings making the step up to become our first ever First Team Accommodation Partner.
The exciting announcement of Bidfood as this season’s Official Training Wear sponsor shows how relationships between the club and local businesses can grow. The Lee Mill based foodservice provider have been supporting the club over the past few seasons but have stepped up that relationship this year representing the strength of the partnership.
James Greenacre, Head of Commercial Operations at Home Park, said: “We are so excited to be able to welcome our sponsors back to Home Park in the coming weeks, after a season of behind-closed-doors action.
“All of our key partners have gone above and beyond during the pandemic to support Argyle and help us with not only our football operations, but also our community work in the past 18 months.
“With the club on its pathway to becoming a sustainable Championship club in the coming years, and so much improvement going on behind the scenes at Argyle, we cannot wait to repay that support in the years to come.”
Kate Murphy, Brand Communications Manager at Ginsters, said: “Ginsters has been a passionate supporter of Argyle for many years now. From feeding the Green Army with our Cornish Pasties to sponsoring their home kit, it’s a privilege to champion our local club.
“Through all the highs and lows, we’re proud that we have been able to come on this journey with such a talented team and amazing fans. There’s nothing quite like the camaraderie of the Green Army.”
Mark Stephens, Regional Sales Manager at St Austell Brewery, said: “We’ve been partnering with Argyle since 2011.The partnership is a great example of allowing us to engage fans with our brands whilst they’re consuming their football passion. The relationship reinforces our brand positioning and gives us the opportunity to reach passionate and broader audiences.”
Are you or your business interested in teaming up with the Pilgrims ahead of our upcoming campaign in Sky Bet League One? Email email@example.com or call 01752 302204 to discuss partnership opportunities with Argyle.